Open AccessEffects of the Attributes of Mobile Shopping Apps on Purchase Intention of Fashion Products
Author(s) -
Sangwoon BYUN,
Moon-soo Kyung
Publication year - 2020
Publication title -
journal of industrial distribution and bussiness
Language(s) - English
Resource type - Journals
eISSN - 2233-5382
pISSN - 2233-4165
DOI - 10.13106/ijidb.2020.vol11.no1.49
Subject(s) - business , advertising , mobile apps , computer science , world wide web