Open AccessDeterminants Affecting Buying Decisions of Consumers for Counterfeit Products: An Exploratory Study in Raipur, India
Author(s) -
U. Sreejith,
Anagha Shukre
Publication year - 2016
Publication title -
east asian journal of business management/the east asian journal of business management
Language(s) - English
Resource type - Journals
eISSN - 2234-3059
pISSN - 2234-3040
DOI - 10.13106/eajbm.2016.vol6.no4.19
Subject(s) - counterfeit , harm , exploratory research , business , marketing , consumption (sociology) , emerging markets , value (mathematics) , advertising , psychology , geography , social psychology , sociology , computer science , social science , archaeology , finance , machine learning