Open AccessMarketing Research in the Marketing Information System
Author(s) -
Irina Pedko,
Vita Hordiienko
Publication year - 2019
Publication title -
ekonomìčnij vìsnik donbasu
Language(s) - English
Resource type - Journals
ISSN - 1817-3772
DOI - 10.12958/1817-3772-2019-4(58)-138-143
Subject(s) - marketing research , marketing management , quantitative marketing research , marketing , business , marketing strategy , digital marketing , return on marketing investment , marketing mix , knowledge management , computer science