Open AccessThe Impact of Idols’ Traits on Fans’ Customer Relationship Quality
Author(s) -
Yongdong Shi,
Yun-long Ma,
Liu Jiong
Publication year - 2019
Publication title -
destech transactions on economics, business and management
Language(s) - English
Resource type - Journals
ISSN - 2475-8868
DOI - 10.12783/dtem/emba2019/29384
Subject(s) - quality (philosophy) , advertising , psychology , business , marketing , philosophy , epistemology