Open AccessAssessment of image of higher education institution subjects of the market of educational services
Author(s) -
Галина Александровна Резник,
Galina Ryeznik,
I I Ponomarenko,
YUliya Ponomaryenko,
Александра Колесникова,
Александра Колесникова
Publication year - 2015
Publication title -
russian journal of management
Language(s) - English
Resource type - Journals
eISSN - 2500-1469
pISSN - 2409-6024
DOI - 10.12737/11869
Subject(s) - institution , higher education , image (mathematics) , educational institution , business , political science , sociology , pedagogy , computer science , social science , artificial intelligence , law
In the article the essence of concept of image of higher education institution is opened; the making components of image of higher education institution are studied; features of image of higher education institution are investigated; results of an assessment of image of higher education institution are presented by various subjects of the market of educational services; the model of improvement of image of higher education institution is offered.