
MARKETING COMMUNIVATIONS IN COMMUNICATION STUDIES
Author(s) -
Алла Сергеевна Архангельская,
И. Б. Архангельская
Publication year - 2013
Publication title -
sovremennye issledovaniâ socialʹnyh problem
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2218-7405
pISSN - 2077-1770
DOI - 10.12731/2218-7405-2013-9-53
Subject(s) - marketing communication , terminology , discipline , context (archaeology) , field (mathematics) , integrated marketing communications , sociology , marketing , marketing research , public relations , marketing management , political science , business , relationship marketing , social science , geography , linguistics , philosophy , mathematics , archaeology , pure mathematics