Open AccessMotivation for Adventure Tourism through Off-Roading – A Study in the Hill Areas of Kerala, India
Author(s) -
Tony Joy,
Jose Antony
Publication year - 2021
Publication title -
atna journal of tourism studies
Language(s) - English
Resource type - Journals
ISSN - 0975-3281
DOI - 10.12727/ajts.22.4
Subject(s) - trips architecture , tourism , popularity , adventure , geography , socioeconomics , psychology , sociology , engineering , history , social psychology , archaeology , transport engineering , art history
Increase in the number of participants who are interested in Off-Roading Trips has contributed to the growth of the local tourism economy of the hill areas of Kerala, but it was found that Off-Roading without any control, would create serious repercussions to the natural environment in the areas. The study focused on the popularity and the significance of Off-Roading Trips in the Hill Areas of Kottayam, Idukki, Pathanamthitta and Wayanad and suggests strategies to be adopted so as to improve sustainable Off-Roading practices in the regions.