Open AccessApplication of Data Envelope Analysis (Dea) Effectiveness Models: Example Application for International Hotels in Taiwan and Issues in Using Particular Models
Author(s) -
Ching Cheng Shen,
Chin-Fa Tsai
Publication year - 2006
Publication title -
atna journal of tourism studies
Language(s) - English
Resource type - Journals
ISSN - 0975-3281
DOI - 10.12727/ajts.1.2
Subject(s) - data envelopment analysis , envelope (radar) , computer science , fuzzy logic , operations research , work (physics) , linear programming , industrial engineering , mathematical optimization , mathematics , engineering , algorithm , artificial intelligence , mechanical engineering , radar , telecommunications
The paper introduces a Taiwan situation and reviews recent data envelope analysis (DEA) efficiency measurement literature as part of considering efficiency measurement for tourism operations. This research focuses on showing that using fuzzy multiple objective linear functional programming (FMOLFP) to calculate an efficiency ratio can be more appropriate, reliable and practical than using either of two other DEA models. The research examines formulations of DEA efficiency including how three DEA efficiency measurement methods work and why alternative methods have evolved. Advantages of using the FMOLFP method are considered. Efficiency results are presented for Taiwan to illustrate what results one gets using DEA methods.