Open AccessTHE ISSUES OF TERMINOLOGY STANDARDIZATION IN THE FIELD OF MARKETING
Author(s) -
Maja Lazovic,
Ljiljana Jovković
Publication year - 2020
Publication title -
mest journal
Language(s) - English
Resource type - Journals
eISSN - 2334-7171
pISSN - 2334-7058
DOI - 10.12709/mest.08.08.02.12
Subject(s) - terminology , standardization , field (mathematics) , marketing , business , computer science , mathematics , linguistics , philosophy , pure mathematics , operating system