Open AccessValue Creation of Corporate Social Responsibility Drived by Reputation Capital Based on the Experiment Research of Consume Response
Author(s) -
国栋 邱
Publication year - 2015
Publication title -
modern marketing
Language(s) - English
Resource type - Journals
eISSN - 2160-7362
pISSN - 2160-7370
DOI - 10.12677/mom.2015.51001
Subject(s) - corporate social responsibility , reputation , value (mathematics) , business , social capital , capital (architecture) , value creation , social responsibility , accounting , business administration , public relations , sociology , political science , social science , statistics , mathematics , archaeology , history
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