Open AccessThe Research on the Country of Origin Effect in the Automotive Brand
Author(s) -
张 翼飞
Publication year - 2014
Publication title -
xian dai shi chang ying xiao/xian dia shi chang ying xiao
Language(s) - English
Resource type - Journals
eISSN - 2160-7362
pISSN - 2160-7370
DOI - 10.12677/mom.2014.44009
Subject(s) - automotive industry , china , internationalization , business , government (linguistics) , quality (philosophy) , product (mathematics) , marketing , brand image , industrial organization , order (exchange) , process (computing) , brand management , engineering , international trade , political science , computer science , linguistics , philosophy , geometry , mathematics , epistemology , finance , law , operating system , aerospace engineering