Open AccessAnalysis of Group Factors’ Effects on Herd Behavior of Online to Offline Group Buying’s Consumers
Author(s) -
尹潇潇
Publication year - 2015
Publication title -
shang ye quan qiu hau
Language(s) - English
Resource type - Journals
eISSN - 2331-0219
pISSN - 2331-0189
DOI - 10.12677/bglo.2015.33005
Subject(s) - group buying , group (periodic table) , herd behavior , herd , advertising , group behavior , online and offline , psychology , marketing , business , social psychology , computer science , geography , herding , chemistry , biology , ecology , forestry , organic chemistry , operating system