Open AccessExposure to E-Cigarette Product Placement in Music Videos Is Associated With Vaping Among Young Adults
Author(s) -
Anuja Majmundar,
Jennifer B. Unger,
Tess Boley Cruz,
Matthew G. Kirkpatrick,
Jon-Patrick Allem
Publication year - 2021
Publication title -
health education and behavior
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.888
H-Index - 92
eISSN - 1552-6127
pISSN - 1090-1981
DOI - 10.1177/10901981211003867
Subject(s) - tobacco product , electronic cigarette , medicine , young adult , demography , environmental health , advertising , gerontology , pathology , sociology , business
The prevalence of electronic-cigarette (e-cigarette) product placement in music videos is on the rise and currently unregulated. This promotional activity is concerning given the popularity of music videos among young adults.