Flowers in the Attic: Lateralization of the detection of meaning in visual noise

The brain is a slave to sense; we see and hear things that are not there and engage in ongoing correction of these illusory experiences, commonly termed pareidolia . The current study investigates whether the predisposition to see meaning in noise is lateralized to one hemisphere or the other and how this predisposition to visual false-alarms is related to personality. Stimuli consisted of images of faces or flowers embedded in pink (1/f) noise generated through a novel process and presented in a divided-field paradigm. Right-handed undergraduates participated in a forced-choice signal-detection task where they determined whether a face or flower signal was present in a single-interval trial. Experiment 1 involved an equal ratio of signal-to-noise trials; experiment 2 provided more potential for illusionary perception with 25% signal and 75% noise trials. There was no asymmetry in the ability to discriminate signal from noise trials (measured using d′) for either faces and flowers, although the response criterion (c) suggested a stronger predisposition to visual false alarms in the right visual field, and this was negatively correlated to the unusual experiences dimension of schizotypy. Counter to expectations, changing the signal-image to noise-image proportion in Experiment 2 did not change the number of false alarms for either faces and flowers, although a stronger bias was seen to the right visual field; sensitivity remained the same in both hemifields but there was a moderate positive correlation between cognitive disorganization and the bias (c) for “flower” judgements. Overall, these results were consistent with a rapid evidence-accumulation process of the kind described by a diffusion decision model mediating the task lateralized to the left-hemisphere.