
ІНФОРМАЦІЙНІ ТЕХНОЛОГІЇ В ОЦІНЮВАННІ РИНКУ ЛІКАРСЬКИХ ЗАСОБІВ
Author(s) -
L. Yu. Babintseva
Publication year - 2013
Publication title -
medična ìnformatika ta ìnženerìâ
Language(s) - English
Resource type - Journals
eISSN - 1997-7468
pISSN - 1996-1960
DOI - 10.11603/mie.1996-1960.2013.2.1703
Subject(s) - harm , actuarial science , business , risk analysis (engineering) , medicine , psychology , social psychology
An analytical study of methodologies of integral pharmaceutical market analysis is undertaken. It’s offered to use as an additional indicator of the pharmaceutical market state the trend of morbidity indexes of socially significant diseases. High informational value has also distribution curve of rendering harm risks of patients in the dynamics. A new approach to the analysis of the pharmaceutical market based on the trend characteristics’ may become the main in the decision- making.