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Busting myths about UK food production
Author(s) -
Georgina Mills
Publication year - 2013
Publication title -
veterinary record
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.261
H-Index - 99
eISSN - 2042-7670
pISSN - 0042-4900
DOI - 10.1136/vr.f1953
Subject(s) - mythology , livestock , food chain , production (economics) , food processing , public opinion , public health , food safety , business , political science , geography , medicine , history , law , economics , food science , biology , macroeconomics , classics , forestry , paleontology , nursing , politics
Given the recent horsemeat scandal, the National Office for Animal Health's fourth food chain conference, held at the Royal Society in London on March 6, was particularly timely. Representatives from all areas of the food chain, from regulators through to retailers, came together to discuss some of the myths surrounding livestock production and how to change public opinion and communicate messages effectively. Georgina Mills reports.