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Getting the most from your client database
Author(s) -
Coutts Fergus
Publication year - 1998
Publication title -
in practice
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.211
H-Index - 25
eISSN - 2042-7689
pISSN - 0263-841X
DOI - 10.1136/inpract.20.8.467
Subject(s) - perception , computer science , value (mathematics) , database , simple (philosophy) , world wide web , psychology , philosophy , epistemology , machine learning , neuroscience
A COMPUTERISED client database, if used with thought, can be a powerful tool for enhancing clients' awareness of the services your practice can offer, as well as their perception of the value of those services. Here, Fergus Coutts outlines some simple ways to make the most of the information stored in a typical database.