Premium
Strengthening the vet‐farmer relationship
Author(s) -
Crowe Carolyne,
Oxtoby Tom
Publication year - 2019
Publication title -
in practice
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.211
H-Index - 25
eISSN - 2042-7689
pISSN - 0263-841X
DOI - 10.1136/inp.l4231
Subject(s) - function (biology) , business , public relations , marketing , political science , biology , evolutionary biology
The vet‐farmer relationship commonly extends beyond the clinical function for which we, as vets, have trained. Without an awareness of the broader issues facing the client, your impact and effectiveness on farm may be reduced. This article discusses the importance of building and maintaining relationships with your farmers, and how effective communication can help you influence positive outcomes on farm.