Premium
Search engine optimisation to improve your visibility online
Author(s) -
Samuel Susie
Publication year - 2013
Publication title -
in practice
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.211
H-Index - 25
eISSN - 2042-7689
pISSN - 0263-841X
DOI - 10.1136/inp.f2703
Subject(s) - visibility , search engine , search engine optimization , computer science , the internet , quality (philosophy) , volume (thermodynamics) , world wide web , online search , spamdexing , information retrieval , search analytics , web search query , geography , philosophy , physics , epistemology , quantum mechanics , meteorology
Search engines are a fundamental part of the way most people use the internet, so search engine optimisation, which improves a website's position in the search results, can have a huge impact on the online visibility of a business. Susie Samuel explains how search engine optimisation works and how it can increase the volume and quality of traffic to a vet's webpage.