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Polls and Elections : Is Loyalty a Powerful Thing? Republican Senate Campaign Strategy and Trump Coattails in the 2016 Election
Author(s) -
Chaturvedi Neilan S.,
Haynes Chris
Publication year - 2019
Publication title -
presidential studies quarterly
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.337
H-Index - 5
eISSN - 1741-5705
pISSN - 0360-4918
DOI - 10.1111/psq.12523
Subject(s) - political science , presidential system , loyalty , appeal , politics , position (finance) , state (computer science) , presidential campaign , presidential election , law , public administration , law and economics , sociology , economics , computer science , finance , algorithm
Presidential candidates provide a boost to their congressional candidate counterparts, in which congressional candidates should ride the proverbial coattails into office (Campbell and Sumners 1990; Stewart 1989). The 2016 election, however, provides an instance in which the presidential coattails were less than desirable. In this article, we argue that state politics determines the optimal strategy for how candidates should position themselves vis‐à‐vis a controversial presidential candidate. Based on our findings, voters rewarded candidates at varying levels for distancing themselves from then candidate Trump. Specifically, the disloyal strategy, in which candidates completely disavowed Trump, worked best in swing states and among Democrats, liberals, and Clinton voters. The ambiguous strategy, in which candidates took an unclear position on Trump, was less effective, but still received gains in appeal among independents and liberals.