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Co‐Creation with Customers: An Evolving Innovation Research Field
Author(s) -
Gemser Gerda,
Perks Helen
Publication year - 2015
Publication title -
journal of product innovation management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.646
H-Index - 144
eISSN - 1540-5885
pISSN - 0737-6782
DOI - 10.1111/jpim.12279
Subject(s) - business , co creation , open innovation , industrial organization , field (mathematics) , process management , knowledge management , marketing , computer science , mathematics , pure mathematics
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