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Adding Relevance to Rigor in Research: The JBL Practitioner Panel
Author(s) -
Goldsby Thomas J.,
Zinn Walter
Publication year - 2016
Publication title -
journal of business logistics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.611
H-Index - 79
eISSN - 2158-1592
pISSN - 0735-3766
DOI - 10.1111/jbl.12147
Subject(s) - cognitive reframing , relevance (law) , business , marketing , panel discussion , point (geometry) , disruptive innovation , supply chain , face (sociological concept) , knowledge management , computer science , sociology , political science , psychology , advertising , social psychology , social science , geometry , mathematics , law
The logistics and supply chain fields find themselves at an interesting point in time, where disruptive technologies and innovative business models reframe our notions of relevance. Business professionals face unprecedented challenges for which academic research can enlighten and lead practice. We call for the research community to take up this challenge, and we feature a new JBL Practitioner Panel that can help to illuminate the most pressing issues calling for research focus.