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A Trail Guide to Publishing Success: Tips on Writing Influential Conceptual, Qualitative, and Survey Research
Author(s) -
Fawcett Stanley E.,
Waller Matthew A.,
Miller Jason W.,
Schwieterman Matthew A.,
Hazen Benjamin T.,
Overstreet Robert E.
Publication year - 2014
Publication title -
journal of business logistics
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.611
H-Index - 79
eISSN - 2158-1592
pISSN - 0735-3766
DOI - 10.1111/jbl.12039
Subject(s) - publishing , equifinality , craft , conceptual model , process (computing) , marketing , consistency (knowledge bases) , sociology , qualitative research , grasp , management , business , public relations , computer science , political science , economics , social science , history , database , law , archaeology , artificial intelligence , programming language , operating system
Publishing in top journals is difficult. Common challenges undermine authors' attempts to explain and influence their discipline's understanding and practice. We identify and describe these roadblocks to publishing success. We also benchmark best practice in management, marketing, and supply chain journals to provide a trail guide for writing—and publishing—influential conceptual, qualitative, and survey research. Given equifinality in research, our trail guide should not be viewed as the only way to craft excellent, influential research. However, if we agree on the basics, we can (1) increase consistency in the review process, (2) reduce publication cycles, and (3) begin to roll back the length of articles.