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The Mindful Museum
Author(s) -
Janes Robert R.
Publication year - 2010
Publication title -
curator: the museum journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.312
H-Index - 8
eISSN - 2151-6952
pISSN - 0011-3069
DOI - 10.1111/j.2151-6952.2010.00032.x
Subject(s) - stewardship (theology) , environmental stewardship , entertainment , context (archaeology) , convergence (economics) , consumption (sociology) , sociology , environmental ethics , sustainability , business model , public relations , political science , social science , business , environmental resource management , marketing , economic growth , geography , economics , ecology , philosophy , archaeology , politics , law , biology
  The convergence of global issues—ranging from climate change to the erosion of cultural diversity—has created a watershed of opportunity or an unprecedented crisis for museums. The contemporary museum business model based on consumption, entertainment and ancillary education is increasingly unsustainable and irrelevant in this context. This article explores the concept of a more responsible museum and the need for a heightened sense of social, environmental and economic stewardship as the foundation for a sustainable future, in a time of profound social and environmental change for society at large. Obstacles to organizational effectiveness are discussed, as are methods for enhancing greater organizational awareness of societal issues. Examples of progressive museum practice are also presented by way of illustration. The possible consequences of inaction suggest the need for museums to transform their culture‐and‐industry business model into one of a locally‐embedded problem‐solver, in tune with the challenges and aspirations of their communities.

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