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THE ROLE OF STIMULUS AND PAIR IMAGERY IN PAIRED‐ASSOCIATE LEARNING
Author(s) -
MORRIS P. E.,
REID R. L.
Publication year - 1975
Publication title -
british journal of psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.536
H-Index - 92
eISSN - 2044-8295
pISSN - 0007-1269
DOI - 10.1111/j.2044-8295.1975.tb01448.x
Subject(s) - psychology , stimulus (psychology) , cognitive psychology , recall , social psychology , communication
Paivio's conceptual peg hypothesis contains the assumption that during paired‐associate learning, words which easily elicit images (high I‐value) will re‐elicit a mediating image more frequently than will words of low I‐value. Ratings of the ease of forming an image to paired‐associates were obtained, and indicated that, at least for the pairs used, the ease of forming a mediating image is a function of the meaningfulness of the word pair as well as the I‐value of the individual words. The subsequent paired‐associate learning of the pairs supported the conceptual peg hypothesis. The recall of responses to stimulus words of high I‐value correlated highly ( r = 0.76) with the rated ease of forming an image to the pair, while there was no correlation for pairs with low I stimuli ( r = 0.02).