Premium
New Challenges for Product Design: The Product of Design
Author(s) -
Grinyer Clive
Publication year - 2011
Publication title -
design management review
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1557-0614
DOI - 10.1111/j.1948-7169.2011.00151.x
Subject(s) - craft , product design , product (mathematics) , manufacturing engineering , new product development , product design specification , product engineering , engineering , design review (u.s. government) , business , computer science , systems engineering , process management , marketing , product testing , geography , mathematics , geometry , archaeology
Product design is still a craft, but product designers are now also in the business of interpreting cultural behavior and translating emotional requirements.