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Can Toilet Paper Be Black?
Author(s) -
Santos Carlos Oliveira
Publication year - 2009
Publication title -
design management review
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1557-0614
DOI - 10.1111/j.1948-7169.2009.00006.x
Subject(s) - toilet , business , marketing , operations management , advertising , engineering , waste management
What does it take for a small company from a small country to survive in a global market? That's the guestion Renova needed to answer, and sometimes answers are found in unusual places—like the bathroom.