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Service Design via the Global Web: Global Companies Serving Local Markets
Author(s) -
Gillespie Brian
Publication year - 2008
Publication title -
design management review
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1557-0614
DOI - 10.1111/j.1948-7169.2008.tb00106.x
Subject(s) - citation , service (business) , world wide web , computer science , library science , management , operations research , business , engineering , marketing , economics