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Educating a Nation: The Swedish National Design Program
Author(s) -
Johansson Ulla,
Persson Patrik
Publication year - 2007
Publication title -
design management review
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1557-0614
DOI - 10.1111/j.1948-7169.2007.tb00210.x
Subject(s) - government (linguistics) , business , automotive industry , asset (computer security) , service (business) , marketing , engineering , computer security , computer science , philosophy , linguistics , aerospace engineering
Understanding design is a matter of policy in Sweden. Ulla Johansson and Patrik Persson describe government projects ranging from promoting innovations in medical technology and funding packaging and service design to enhancing the competitiveness of automotive suppliers. These pay off financially and convince the CEOs of many small and medium‐size firms that design is an underutilized strategic asset.