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What's the Story? Aligning Mission, Vision, and Strategy with Your Brand
Author(s) -
Faust William
Publication year - 2007
Publication title -
design management review
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1557-0614
DOI - 10.1111/j.1948-7169.2007.tb00075.x
Subject(s) - faust , officer , citation , management , advertising , computer science , world wide web , political science , business , history , art history , law , economics