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International Perspectives on Design Support for SMEs
Author(s) -
Cawood Gavin,
Lewis Alan,
Raulik Gisele
Publication year - 2004
Publication title -
design management review
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1557-0614
DOI - 10.1111/j.1948-7169.2004.tb00185.x
Subject(s) - best practice , business , investment (military) , marketing , knowledge management , industrial organization , management , political science , computer science , economics , politics , law
There is broad consensus that design can significantly enhance the competitiveness and bottom line of small and medium‐size enterprises. But what are the best ways to encourage businesses to make this investment? Sharing the outcomes of a global workshop, Gavin Cawood, Alan Lewis, and Gisele Raulik report on the challenges and current best practices for leveraging the use of design among SMEs .