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One giant leap for identity: Designing NASA's mission patches
Author(s) -
Zolli Andrew
Publication year - 2003
Publication title -
design management journal (former series)
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1045-7194
DOI - 10.1111/j.1948-7169.2003.tb00348.x
Subject(s) - iconography , embodied cognition , identity (music) , teamwork , meaning (existential) , visual arts , aeronautics , aesthetics , sociology , engineering , art , political science , computer science , law , epistemology , artificial intelligence , philosophy
Since Gemini 5 in 1965, mission patches have captured the spirit of each NASA manned space flight. With modest professional assistance, they are designed by the astronauts themselves. In a fascinating case study, Andrew Zolli reveals the iconography, teamwork, history, rituals, and meaning embodied in these unique visual symbols. He also distills four broader design lessons from this NASA communications program.