Premium
Building Strategic Commitment in High‐Performance Teams
Author(s) -
Mathers John G.
Publication year - 1997
Publication title -
design management journal (former series)
Language(s) - English
Resource type - Journals
eISSN - 1948-7169
pISSN - 1045-7194
DOI - 10.1111/j.1948-7169.1997.tb00179.x
Subject(s) - business , strategic planning , organizational commitment , strategic management , process management , marketing , knowledge management , public relations , political science , computer science
SUCCESS IN INNOVATING depends on both strategic commitment and effective management. Interestingly, in John G. Mathers' analysis, many firms put management practices in place without simultaneously developing the necessary strategic commitment. That commitment must be to personal, team, and organizational development, to oversight of the innovation planning and implementation processes, and to the regular re‐creation or renewal of the organization.