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A PRACTICAL SETTING FOR EXPERIENTIAL LEARNING ABOUT SUPPLY CHAINS: SIEMENS BRIEF CASE GAME SUPPLY CHAIN SIMULATOR
Author(s) -
Mehring Joyce S.
Publication year - 2000
Publication title -
production and operations management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 3.279
H-Index - 110
eISSN - 1937-5956
pISSN - 1059-1478
DOI - 10.1111/j.1937-5956.2000.tb00323.x
Subject(s) - supply chain , experiential learning , supply chain management , siemens , computer science , product (mathematics) , engineering management , knowledge management , business , marketing , engineering , psychology , mathematics education , geometry , mathematics , electrical engineering
Siemens Brief Case Game Supply Chain Simulator provides a practical setting for experiential learning exercises about supply chains. The game, drawing upon an actual situation, models the jobs of nine supply chain activities required to transform an order placed by the customer into a delivered product. Using the detail and complexity of the game, instructors can develop learning exercises that focus on a wide range of supply chain management issues. This paper describes two learning exercises with different objectives and for different audiences that we successfully delivered using the Brief Case Game. One exercise provides a concrete example of typical activities in a supply chain and their interactions. The other exercise leads students to discover what creates a need for coordination, what activities in a supply chain require coordination, and what methods work well. These exercises are suited for small upper level undergraduate and graduate courses in logistics and supply chain management. While significant resources were used to develop exercises and deliver the game, students were enthusiastic about the approach and demonstrated that they learned about the complexity inherent in managing supply chains.