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Looking Forward by Looking Back
Author(s) -
Persilia Caton
Publication year - 2009
Publication title -
journal of consumer affairs
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.582
H-Index - 62
eISSN - 1745-6606
pISSN - 0022-0078
DOI - 10.1111/j.1745-6606.2008.01124.x
Subject(s) - citation , computer science , advertising , information retrieval , library science , business