Premium
How Do You Know That?
Author(s) -
ROTFELD HERBERT JACK
Publication year - 2008
Publication title -
journal of consumer affairs
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.582
H-Index - 62
eISSN - 1745-6606
pISSN - 0022-0078
DOI - 10.1111/j.1745-6606.2007.00099.x
Subject(s) - popularity , paranoia , citation , advertising , sociology , law , media studies , political science , psychology , business , psychotherapist