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Marketing—One Consumer Disaster
Author(s) -
MAYNES E. SCOTT
Publication year - 2003
Publication title -
journal of consumer affairs
Language(s) - Uncategorized
Resource type - Journals
SCImago Journal Rank - 0.582
H-Index - 62
eISSN - 1745-6606
pISSN - 0022-0078
DOI - 10.1111/j.1745-6606.2003.tb00450.x
Subject(s) - atlanta , citation , library science , consumer research , sociology , political science , history , marketing , business , computer science , archaeology , metropolitan area