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Identifying the Environmentally Responsible Consumer: The Role of Internal‐External Control of Reinforcements
Author(s) -
TUCKER LEWIS R.
Publication year - 1980
Publication title -
journal of consumer affairs
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.582
H-Index - 62
eISSN - 1745-6606
pISSN - 0022-0078
DOI - 10.1111/j.1745-6606.1980.tb00673.x
Subject(s) - control (management) , reinforcement , quality (philosophy) , business , marketing , public economics , psychology , public relations , social psychology , economics , political science , management , philosophy , epistemology
Environmental quality has and will continue to be a major consumer movement issue. In response to a growing interest in this area, researchers have investigated the relationships between a number of demographic and socio‐psychological variables and concern for the environment. This study examines the relationship between internal‐external control of reinforcements and environmental responsibility. The results indicate that significant differences on the internal‐external control measure exist between subjects classified as high and low in environmental responsibility. The article discusses the implications of these findings for private and public decision makers.

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