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Cooperative Exchange: Rewards and Risks
Author(s) -
Pilling Bruce K.,
Zhang Li
Publication year - 1992
Publication title -
international journal of purchasing and materials management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 3.75
H-Index - 92
eISSN - 1745-493X
pISSN - 1055-6001
DOI - 10.1111/j.1745-493x.1992.tb00558.x
Subject(s) - dual (grammatical number) , purchasing , business , obstacle , aerospace , industrial organization , marketing , engineering , political science , art , literature , law , aerospace engineering
While cooperative buyer‐supplier relationships are becoming increasingly popular, barriers to their successful implementation exist. This research examines the dual nature of cooperative exchange as an important obstacle that may hinder buyers and suppliers in achieving all the potential benefits of cooperative exchange. This article presents and discusses the results of research that examined the attitudes of mid‐level purchasing personnel in the aerospace and electronics industries toward such cooperative arrangements.