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EVALUATION OF THREE SCALING METHODS FOR HEDONICS
Author(s) -
PEARCE JACQUELINE H.,
KORTH BRUCE,
WARREN CRAIG B.
Publication year - 1986
Publication title -
journal of sensory studies
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.61
H-Index - 53
eISSN - 1745-459X
pISSN - 0887-8250
DOI - 10.1111/j.1745-459x.1986.tb00157.x
Subject(s) - scaling , psychology , scale (ratio) , stimulus (psychology) , statistics , reliability (semiconductor) , cognitive psychology , mathematics , econometrics , computer science , power (physics) , cartography , geography , physics , geometry , quantum mechanics
A collaborative study of twenty‐three laboratories was conducted to compare the relative effectiveness of three scales: two forms of magnitude estimation scaling and one form of a category scale in the measurement of hedonic response to a controlled stimulus. Responses from 553 individual judges show that all scales yield hedonic measurements that are very similar in both direction and magnitude of difference between the stimuli. No scale showed any clear superiority in reliability, precision, or discrimination. Selection of a scale must be based on considerations other than the simple form of response.