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ADJUSTING SALES RESULTS MEASURES FOR USE AS CRITERIA
Author(s) -
MCMANUS MARGARET A.,
BROWN STEVEN H.
Publication year - 1995
Publication title -
personnel psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 6.076
H-Index - 142
eISSN - 1744-6570
pISSN - 0031-5826
DOI - 10.1111/j.1744-6570.1995.tb01764.x
Subject(s) - psychology , context (archaeology) , selection (genetic algorithm) , keying , empirical research , empirical evidence , social psychology , applied psychology , actuarial science , econometrics , marketing , statistics , economics , artificial intelligence , computer science , business , mathematics , paleontology , telecommunications , philosophy , epistemology , biology
The use of objective criterion measures in validation research raises the issue of criterion contamination. Several methods of treating sales measures in the empirical keying of a biodata instrument are compared. The relative contaminating effects of local economic conditions and company factors are evaluated. This study is an example of how practitioners can use their knowledge about the selection context to develop acceptable criterion norming strategies.