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Parental Control and Junk‐Food Consumption: A Mediating and Moderating Effect Analysis 1
Author(s) -
KARIMISHAHANJARINI AKRAM,
RASHIDIAN ARASH,
MAJDZADEH REZA,
OMIDVAR NASRIN,
TABATABAI MAHMOUD GHAZI,
SHOJAEEZADEH DAVOOD
Publication year - 2012
Publication title -
journal of applied social psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.822
H-Index - 111
eISSN - 1559-1816
pISSN - 0021-9029
DOI - 10.1111/j.1559-1816.2011.00885.x
Subject(s) - psychology , theory of planned behavior , junk food , consumption (sociology) , context (archaeology) , social psychology , moderation , control (management) , parental control , food consumption , developmental psychology , obesity , medicine , paleontology , social science , management , sociology , agricultural economics , economics , biology
This cross‐sectional study examined the mediating effect of the theory of planned behavior (TPB) and the moderating role of perceived parental control within the context of adolescents' junk‐food consumption. Adolescents ( N = 739) were selected using a cluster‐stratified randomized sampling method. Social cognitions, perceived parental control, and junk‐food consumption were assessed through self‐administered questionnaires. Results revealed both direct and indirect effect of perceived parental control within TPB. Additionally, impact of intention was not moderated by perceived parental control. TPB explained 28% and 12% of the variance in intention and junk‐food consumption, respectively. This study identified somewhat both the why and how of junk‐food consumption in Iranian female adolescents.