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The Impact of Anonymity on Responses to Sensitive Questions 1
Author(s) -
Ong Anthony D.,
Weiss David J.
Publication year - 2000
Publication title -
journal of applied social psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.822
H-Index - 111
eISSN - 1559-1816
pISSN - 0021-9029
DOI - 10.1111/j.1559-1816.2000.tb02462.x
Subject(s) - anonymity , confidentiality , cheating , normalization (sociology) , psychology , internet privacy , social psychology , computer security , computer science , sociology , anthropology
To estimate frequencies of behaviors not carried out in public view, researchers generally must rely on self‐report data. We explored 2 factors expected to influence the decision to reveal: (a) privacy (anonymity vs. confidentiality) and (b) normalization (providing information so that a behavior is reputedly commonplace or rare). We administered a questionnaire to I55 undergraduates. For 79 respondents, we had corroborative information regarding a negative behavior: cheating. The privacy variable had an enormous impact; of those who had cheated, 25% acknowledged having done so under confidentiality, but 74% admitted the behavior under anonymity. Normalization had no effect. There were also dramatic differences between anonymity and confidentiality on some of our other questions, for which we did not have validation.