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What Do People Think About the Risks of Driving? Implications for Traffic Safety Interventions 1
Author(s) -
Guerin Bernard
Publication year - 1994
Publication title -
journal of applied social psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.822
H-Index - 111
eISSN - 1559-1816
pISSN - 0021-9029
DOI - 10.1111/j.1559-1816.1994.tb02370.x
Subject(s) - situational ethics , psychological intervention , psychology , social psychology , applied psychology , human factors and ergonomics , turnover , poison control , environmental health , medicine , psychiatry , management , economics
Two studies found that people generally think of themselves as better than average drivers. Both older and younger people rated themselves slightly better than peers, with the younger people rating their peers as the worst drivers but rating themselves as if they did not belong to this group. University students rated their peers as being more similar to themselves than did nonuniversity younger people. A factor analysis found five dimensions along which people thought about driving risks: environmental and road conditions, unexpected events, driver problems, necessary or unavoidable driving risks, and voluntary driving risks. Speeding was thought of in two ways, as both an unavoidable driving risk and as a voluntary risk. Differences were found between general and specific questions, and a theoretical framework for exploring these in future research was proposed predicts differences between a situational or dispositional focus. The implications of the results for traffic safety interventions were drawn out, and specific recommendations, made for targeting such interventions.