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The Reciprocity‐Arousing Potential of the Requester's Occupation and Helping Behavior
Author(s) -
Yi Yoel,
Dovrat Michael,
Avni Amatzia
Publication year - 1981
Publication title -
journal of applied social psychology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.822
H-Index - 111
eISSN - 1559-1816
pISSN - 0021-9029
DOI - 10.1111/j.1559-1816.1981.tb00742.x
Subject(s) - psychology , reciprocity (cultural anthropology) , social psychology , phone , social approval , linguistics , philosophy
In a field experiment, 90 subjects were contacted by phone and asked by an experimenter to make a phone call for him notifying his employer that he would be late for work. The experimenter presented himself as a (1) physician vs. accountant (high social status occupations), (2) youthcounsellor vs. insurance salesman (medium social status occupations), or (3) fireman vs. gas‐stationattendant (low social status occupations). It was found that subjects helped more frequently requesters in occupations of high potential for reciprocityarousing behavior (e.g., a physician) than of low potential (for reciprocityarousing behavior) (e.g., an accountant), regardless of the social status of the occupations.