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Feature and Configuration in Face Processing: Japanese Are More Configural Than Americans
Author(s) -
Miyamoto Yuri,
Yoshikawa Sakiko,
Kitayama Shinobu
Publication year - 2011
Publication title -
cognitive science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.498
H-Index - 114
eISSN - 1551-6709
pISSN - 0364-0213
DOI - 10.1111/j.1551-6709.2010.01163.x
Subject(s) - variation (astronomy) , perception , face perception , psychology , face (sociological concept) , spatial configuration , robustness (evolution) , cognitive psychology , cognition , matching (statistics) , feature (linguistics) , set (abstract data type) , artificial intelligence , pattern recognition (psychology) , computer science , mathematics , sociology , neuroscience , biology , linguistics , social science , philosophy , mathematical analysis , biochemistry , programming language , statistics , physics , distribution (mathematics) , astrophysics , gene
Previous work suggests that Asians allocate more attention to configuration information than Caucasian Americans do. Yet this cultural variation has been found only with stimuli such as natural scenes and objects that require both feature‐ and configuration‐based processing. Here, we show that the cultural variation also exists in face perception—a domain that is typically viewed as configural in nature. When asked to identify a prototypic face for a set of disparate exemplars, Japanese were more likely than Caucasian Americans to use overall resemblance rather than feature matching. Moreover, in a speeded identity‐matching task, Japanese were more accurate than Americans in identifying the spatial configuration of features (e.g., eyes). Together, these findings underscore the robustness of culture’s influences on cognition.

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