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“THE COCA‐COLA OF FORGETTING”: REFLECTIONS ON LOVE AND MIGRATION IN A POST‐CASTRO AGE
Author(s) -
Settle Heather
Publication year - 2008
Publication title -
transforming anthropology
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.325
H-Index - 9
eISSN - 1548-7466
pISSN - 1051-0559
DOI - 10.1111/j.1548-7466.2008.00026.x
Subject(s) - narrative , betrayal , context (archaeology) , emigration , coca cola , socialism , sociology , immigration , gender studies , political science , history , literature , law , art , politics , communism , archaeology , advertising , business
This essay explores the changing ethical norms of late socialism in Cuba via discourses of family love and loss in emigration. Drawing on popular narratives that equate the emigrant's embrace of commodity culture with the betrayal of family ties, it suggests that such narratives are both formed and reformed within the unique context of U.S.‐Cuba immigration policy at a moment of historical change, as Cuba enters the post‐Fidel era.