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Evolving retail landscapes: power retail in Canada
Author(s) -
HERNANDEZ TONY,
SIMMONS JIM
Publication year - 2006
Publication title -
the canadian geographer / le géographe canadien
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.35
H-Index - 46
eISSN - 1541-0064
pISSN - 0008-3658
DOI - 10.1111/j.1541-0064.2006.00158.x
Subject(s) - business , exploit , scope (computer science) , retail market , marketing , retail industry , hierarchy , power (physics) , product (mathematics) , retail sales , commerce , economics , market economy , computer science , physics , geometry , computer security , mathematics , quantum mechanics , programming language
During the last fifteen years the Canadian retail landscape has been transformed by the growth and clustering of big box retailers into a range of 'power retail' developments. This has brought new retailers into Canada (predominantly U.S. retailers) with different business strategies that have lead to different consumer behaviour. The power retail phenomenon encompasses all aspects of the retail offer (price, product, service, etc.) and is not simply about the size of stores. These developments have led to new types of commercial clusters—power centres and power nodes—that have challenged both planning policy and the existing retail hierarchy across Canada, and conversely, provided substantial scope for retailers and developers to exploit market opportunities. The article discusses the alternate definitions of power retail, estimates the magnitude of this activity, and examines the spatial pattern and preferences of these new retail locations. The development of power retail is tracked across Canada and regional variations examined. The key trends in power retail growth are identified and potential directions for future development suggested .