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The Consequences of Role‐conferred Bias and Base‐rate Neglect *
Author(s) -
Doerr Kenneth H.,
Mitchell Terence R.
Publication year - 1998
Publication title -
decision sciences
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.238
H-Index - 108
eISSN - 1540-5915
pISSN - 0011-7315
DOI - 10.1111/j.1540-5915.1998.tb01584.x
Subject(s) - heuristics , normative , neglect , cognitive psychology , psychology , computer science , social psychology , epistemology , philosophy , psychiatry , operating system
This study examines the effect of training to reduce biases and heuristics on the consequence of judgments. We demonstrate that untrained subjects' judgments may systematically yield better consequences than judgments of subjects trained to reduce biases and heuristics. This result implies that educators should use caution when interpreting the findings of biases and heuristics research. In establishing the existence of situations in which biases and heuristics produce better consequences than an unbiased, or normative procedure, we open the larger question of the need for an elaboration of the prescriptive uses of the normative procedures.