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Innovation: The Five Disciplines for Creating What Customers Want by Curtis R. Carlson and William W. Wilmot
Author(s) -
Kingston George
Publication year - 2007
Publication title -
journal of product innovation management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.646
H-Index - 144
eISSN - 1540-5885
pISSN - 0737-6782
DOI - 10.1111/j.1540-5885.2007.00266.x
Subject(s) - agile software development , value (mathematics) , value creation , shareholder , business , marketing , shareholder value , management , nonsense , economics , industrial organization , computer science , corporate governance , biochemistry , chemistry , machine learning , gene
Books reviewed in this issue:▪ Innovation: The Five Disciplines for Creating What Customers Want▪ Making Innovation Pay: People Who Turn IP into Shareholder Value▪ Agile Retrospectives▪ Hard Facts, Dangerous Half‐Truths, and Total Nonsense: Profiting from Evidence‐Based Management